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Fresh Ideas Blog

Location marketing strategies, checklists, and best practices

medical equipment
Healthcare

3 Examples of Medical Equipment Device Companies That Are Using Dealer Locators Effectively

In medical equipment manufacturing, an industry slated to grow to $671 billion by 2027, companies must employ a smarter online strategy to make more...

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Convert Customers

The Best Google Maps Store Locator Alternative

If you are researching how to build effective store locator pages for your website, you might have come across a solution provided by the Google Maps...

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perfect locator elements chart
Building Materials

35 Elements of the Perfect Locator

Your dealer locator is a pretty big deal—it’s the final step between a web visitor and a sale. That being said, many dealer locators only serve a...

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dealer search results on a laptop
Building Materials

5 Store Locator Best Practices That Drive Window Sales

Looking for a way to better engage customers and sell more window products? Take a look at one crucial component of your website: your store locator...

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orange tinted store
Building Materials

Featured Guest Post: 4 Examples of Building Product Manufacturers That Are Using Dealer Locators Effectively

If you’re familiar with the work we do at Bullseye, you’ll know we’re huge advocates of dealer locator best practices including lead capture,...

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Local Landing Pages

The Problem With Free Store Locator Software

For multi-location businesses, a simple way to point customers to local offices, dealers, and retailers is a must. It is often done through website...

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two men in warehouse
Convert Customers

How to Turn Website Traffic Into Foot Traffic

How many clicks on your website are turning into *dings* in your cash registers? If you don’t know, it’s time to start keeping score.

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Building Materials

7 Must Haves for Any Building Materials Manufacturers Website

Navigating the digital landscape is critically important for any business today.

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woman pointing at computer graphic
Building Materials

5 Tips for Creating the Perfect “Where-to-Buy” Page for Building Materials Manufacturers

The website of a building materials manufacturer should be more than just a digital facade. It’s a valuable marketing tool, especially when each part...

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