---
title: How to integrate with CRM
description: "Bullseye’s robust REST API can build endless variations of custom CRM integrations. Use CRM integrations to: Pass lead data to your salespeople  Run regular synchronizations to deliver accurate and up-to-date information Add leads to nurturing campaigns Add leads to email marketing or automation campaigns Update lead or dealer contact information Categorize locations Manage territories Save …"
image: https://blog.bullseyelocations.com/hubfs/best-in-class-back-end-data-management@2x-1024x998.jpg
---

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# How to integrate with CRM

[Bullseye Guides](https://blog.bullseyelocations.com/tag/bullseye-guides) By [Tom Flynn](https://blog.bullseyelocations.com/author/tflynn)

![](https://blog.bullseyelocations.com/hs-fs/hubfs/best-in-class-back-end-data-management@2x-1024x998.jpg?width=880&length=880&name=best-in-class-back-end-data-management@2x-1024x998.jpg)

Bullseye’s robust REST API can build endless variations of custom CRM integrations. Use CRM integrations to:

- Pass lead data to your salespeople 
- Run regular synchronizations to deliver accurate and up-to-date information
- Add leads to nurturing campaigns
- Add leads to email marketing or automation campaigns
- Update lead or dealer contact information
- Categorize locations
- Manage territories
- Save maintenance costs and streamline data management

And more! Our integrations are custom-built (and included in the Optimize plan). If you have a use case in mind, we’d love to get on a call! Just send us a message or give us a call at 1-800-606-1415.

 

 

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## Related Blog Posts

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### [![Capture and Route Leads using Bullseye’s Location Based Services and itDuzzit](https://blog.bullseyelocations.com/hs-fs/hubfs/Imported_Blog_Media/itDuzzit-Logo.jpg?width=960&length=960&name=itDuzzit-Logo.jpg) Capture and Route Leads using Bullseye’s Location Based Services and itDuzzit](https://blog.bullseyelocations.com/blog/location-based-services-itduzzit)

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