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Fresh Ideas Blog

Location marketing strategies, checklists, and best practices

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Building Materials

7 Ways to Increase Dealer Loyalty

Some of the strongest, most important business relationships for a building product manufacturer are those they have with their local dealers.

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Building Materials

4 Things Homeowners Want From Your Dealer Locator

When savvy homeowners make purchases to improve or repair a part of their homes, they want the best information they can get.

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Building Materials

3 Ways Your Sales Funnel Is Leaking

A competitive building materials manufacturer can’t afford a leaky sales funnel.

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Tips for Creating the Perfect Product Page for Building Material Manufacturers

What does a building materials manufacturer need on its website to convince discerning visitors to buy? A stellar product page.

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Building Materials

3 Ways Your Building Materials Website is Killing Your Sales

As a building material manufacturer, you have many assets on hand to help you sell your products. One asset that can almost always use some...

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Building Materials

3 Things That Contractors Want From Your Dealer Locator

The contractors who buy from you put a premium on time. Their profession requires them to source the building materials they use as quickly as...

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Building Materials

3 Things That Architects Want From Your Dealer Locator

Architects are busy professionals with a lot on their plate.

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Bullseye Locations Acquires RevBase® and ForFile® from Longwood Software Inc.

Combination of locator and asset management promises to transform sales support for manufacturers

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Building Materials

5 Contractor Locator Best Practices That Drive Decking Sales

This may seem like an uphill battle if you don’t know where to start. Fortunately, it’s doable if you hone in on one high-potential aspect of your...

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