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Fresh Ideas Blog

Location marketing strategies, checklists, and best practices

Dealer Locator Software

How to Calculate the ROI of a Dealer Locator

Marketing professionals in the building materials industry shouldn’t operate on guesswork. A big part of success is knowing how every part of your...

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Healthcare

The Best Healthcare & Medical Provider Locator Software

Healthcare organizations thrive on one key trait: efficient and dependable service. That means, as a doctor, clinic, or hospital, it’s key to...

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team working on laptops
Dealer Locator Software

The Biggest Frustrations with Dealers and Contractors for Building Materials Sales People

To maintain your place in the building materials market, you not only have to show why your products are better than the competition. You have to...

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pointing at graph on tablet
Building Materials

Marketing Budgets for Building Materials Companies in 2023

Your marketing budget as a building material manufacturer can determine a lot about revenues and overall growth. In the year 2023, getting it right...

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dealer map
Dealer Locator Software

Is Your Dealer Map Obsolete?

As a building materials manufacturer, you’ll have some web visitors who are on a simple mission: to buy your products as soon as possible.

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using atm card machine
Dealer Locator Software

The Best ATM and Branch Locator Software

As a bank, credit union, or financial services company, is your locator page doing everything possible to serve your customers and build your...

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bullseye search graphic

Does Your Dealer Locator Require Too Much Work?

If your dealer locator makes your customers work hard to buy from you, that’s a huge problem.

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bullseye search graphic

Why Locators Are an Important Part of The Online Sales Process for Building Material Companies

Any modern building materials manufacturer will have to future-proof their online sales operation to win. That involves looking beyond the main pages...

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brochures on table

Tips for Creating a Highly Effective Building Materials Marketing Brochure

To compete and win, building materials manufacturers need to use every marketing tactic available to their advantage. This includes tried-and-true...

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