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Fresh Ideas Blog

Location marketing strategies, checklists, and best practices

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Building Materials

3 Ways Your Sales Funnel Is Leaking

A competitive building materials manufacturer can’t afford a leaky sales funnel.

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Building Materials

What Features Should Building Material Sales Professionals Request On Their Company’s Website?

A website is often thought of as a marketing asset, rather than a resource for sales reps. However, a website can be a sales representative’s best...

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Building Materials

2 Common Misconceptions That Building Material Companies Have About Dealer Locators

Many building material companies are worried that using a dealer locator on their website isn’t the smartest business decision.

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Building Materials

How Manufacturers Can Sell To More Contractors

If you grow your network of contractors, you stand to win in manufacturing. The question is, how do you achieve this with consistency?

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Convert Customers

6 Medical Equipment Device Marketing Strategies to Increase Sales

How can you sell more medical devices, more of the time? Specifically, how solid is your marketing strategy in driving sales?

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Building Materials

5 Store Locator Best Practices That Drive Siding Sales

Buyers of residential and commercial siding are always looking online for the best options. In a siding market that’s reached a value of $90 billion...

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Building Materials

5 Ways Building Product Companies Can Get More Leads From Their Websites

Your website might be a decent-looking storefront for your business…complete with a nice design, a list of your products, and some key company info.

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Convert Customers

How to Get More Roofing Leads

Is your roofing business earning as many real, qualified leads as possible?

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Convert Customers

The Best Google Maps Store Locator Alternative

If you are researching how to build effective store locator pages for your website, you might have come across a solution provided by the Google Maps...

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