--- title: Fresh Ideas Blog description: Location marketing strategies, checklists, and best practices --- [Skip to content](https://blog.bullseyelocations.com#main-content) [![Go to Bullseye Homepage](https://blog.bullseyelocations.com/hubfs/bullseye-logo-1.png)](https://www.bullseyelocations.com/) [Why Bullseye?](https://www.bullseyelocations.com/why-bullseye) Product How we grow your sales [![Location Search](https://blog.bullseyelocations.com/hubfs/nav-icons/BetterResults@2x-25x25.png) **Location Search** Help customers find the right place to buy your product](https://www.bullseyelocations.com/features-better-results) [![SEO Local Pages](https://blog.bullseyelocations.com/hubfs/nav-icons/ImproveCustomerExperience@2x-25x25.png) **SEO Local Pages** Generate highly qualified local search traffic](https://www.bullseyelocations.com/features-improve-customer-experience) [![Lead Capture](https://blog.bullseyelocations.com/hubfs/nav-icons/SupportDealers@2x-25x25.png) **Lead Capture** Build dealer loyalty with qualified leads ready to buy your products](https://www.bullseyelocations.com/features-support-dealers) [![Events and Promotions](https://blog.bullseyelocations.com/hubfs/nav-icons/TargetEventsandPromotions@2x-25x25.png) **Events and Promotions** Drive in-store traffic with local marketing](https://www.bullseyelocations.com/features-target-events-and-promotions) [![Reporting and Analytics](https://blog.bullseyelocations.com/hubfs/nav-icons/customizable-report-builder@2x-25x25.png) **Reporting and Analytics** Get meaningful data to inform marketing decisions](https://www.bullseyelocations.com/reporting-and-analytics) [![Integrations](https://blog.bullseyelocations.com/hubfs/nav-icons/integrations@2x-25x25.png) **Integrations** Connect your CRM, CMS, or other applications](https://www.bullseyelocations.com/integrations) Industries [![Manufacturing](https://blog.bullseyelocations.com/hubfs/nav-icons/industries-manufacturing-thumbnail1x.png) Manufacturing](https://www.bullseyelocations.com/manufacturing) [![Building Materials](https://blog.bullseyelocations.com/hubfs/nav-icons/industries-buildingmaterials-thumbnail1x.png) Building Materials](https://www.bullseyelocations.com/building-materials) [![Retail](https://blog.bullseyelocations.com/hubfs/nav-icons/industries-retail-thumbnail1x.png) Retail](https://www.bullseyelocations.com/retail) [![Healthcare](https://blog.bullseyelocations.com/hubfs/nav-icons/industries-healthcare-thunbnail1x.png) Healthcare](https://www.bullseyelocations.com/healthcare) [![Insurance](https://blog.bullseyelocations.com/hubfs/nav-icons/industries-insurance-thumbnail1x.png) Insurance](https://www.bullseyelocations.com/insurance) Resources How to get the most from Bullseye [**Knowledge Base** User guides to get Bullseye up and running quickly](https://kb.bullseyelocations.com/) [**API Documentation** Technical documentation for leveraging the Bullseye API](https://api.bullseyelocations.com/) [**Blog** Location marketing strategies, checklists, and best practices](https://www.bullseyelocations.com/blog) [**Video Guides** Step-by-step video walkthroughs to follow along with](https://www.bullseyelocations.com/video-guides) [**Case Studies** Explore Bullseye’s breadth of custom client solutions](https://www.bullseyelocations.com/casestudies) [**Custom Locators** Let Bullseye build the perfect locator for your needs](https://www.bullseyelocations.com/custom-locators) [Enterprise](https://www.bullseyelocations.com/enterprise) [Partners](https://www.bullseyelocations.com/partners/join-bullseye) [Pricing](https://www.bullseyelocations.com/pricing) [Login](https://app.bullseyelocations.com/) [Get a Free Trial](https://www.bullseyelocations.com/register/trialsignup?type=find) # Fresh Ideas Blog Location marketing strategies, checklists, and best practices Browse by topic All Topics Building Materials Bullseye GA Reports Bullseye Guides Contractor Locator contractor portal Convert Customers Data Management Dealer Locator Software Developer Resources Engage Customers Healthcare HubSpot Locator App Lead Manager Local Landing Pages Location Based Marketing Subscribe to our blog [![Activated dealer network cycle](https://blog.bullseyelocations.com/hs-fs/hubfs/Visual_of_activated_dealer_cycle.png?width=800&length=800&name=Visual_of_activated_dealer_cycle.png)](https://blog.bullseyelocations.com/how-to-activate-your-dealer-network) Bullseye Guides ## [How to Activate your Dealer Network](https://blog.bullseyelocations.com/how-to-activate-your-dealer-network) Most manufacturers invest significant time and money recruiting new dealers. But one area that's often overlooked is activating the dealers they... [Read More](https://blog.bullseyelocations.com/how-to-activate-your-dealer-network) [![](https://blog.bullseyelocations.com/hs-fs/hubfs/ChatGPT%20Image%20Jun%203%2c%202026%2c%2010_57_00%20AM.png?width=800&length=800&name=ChatGPT%20Image%20Jun%203,%202026,%2010_57_00%20AM.png)](https://blog.bullseyelocations.com/bullseye-and-builder-prime-lead-integration-for-dealers) ## [Bullseye and Builder Prime Lead Integration for Dealers](https://blog.bullseyelocations.com/bullseye-and-builder-prime-lead-integration-for-dealers) We’re excited to announce a new Bullseye integration with the Builder Prime CRM platform, designed to help your dealers respond to leads more... [Read More](https://blog.bullseyelocations.com/bullseye-and-builder-prime-lead-integration-for-dealers) [![](https://blog.bullseyelocations.com/hs-fs/hubfs/ChatGPT%20Image%20May%2012%2c%202026%2c%2002_49_10%20PM.png?width=800&length=800&name=ChatGPT%20Image%20May%2012,%202026,%2002_49_10%20PM.png)](https://blog.bullseyelocations.com/stages-of-dealer-activation) Dealer Locator Software ## [Stages of Dealer Activation](https://blog.bullseyelocations.com/stages-of-dealer-activation) Most manufacturers have dealers. Fewer have activated dealers. [Read More](https://blog.bullseyelocations.com/stages-of-dealer-activation) [![stressed businessman](https://blog.bullseyelocations.com/hs-fs/hubfs/bf7244bc-4c1a-45c6-9aed-01a5a9bbd905.png?width=800&length=800&name=bf7244bc-4c1a-45c6-9aed-01a5a9bbd905.png)](https://blog.bullseyelocations.com/3-challenges-of-dealer-activation) ## [3 Challenges of Dealer Activation](https://blog.bullseyelocations.com/3-challenges-of-dealer-activation) Most manufacturers have a clear sense of what an “activated” dealer looks like. They’re visible to customers, engaged with your brand, responsive to... [Read More](https://blog.bullseyelocations.com/3-challenges-of-dealer-activation) [![Man points at AI chat feature](https://blog.bullseyelocations.com/hs-fs/hubfs/Blog%20AI%20-1.png?width=800&length=800&name=Blog%20AI%20-1.png)](https://blog.bullseyelocations.com/5-smart-ways-to-add-ai-to-your-dealer-locator) Engage Customers ## [5 Smart Ways to Add AI to Your Dealer Locator](https://blog.bullseyelocations.com/5-smart-ways-to-add-ai-to-your-dealer-locator) AI is reshaping how customers discover products, how dealers receive leads, and how marketers make decisions. Here are five ways AI can help you get... [Read More](https://blog.bullseyelocations.com/5-smart-ways-to-add-ai-to-your-dealer-locator) [![Dealer Locator Graphic](https://blog.bullseyelocations.com/hs-fs/hubfs/Hubspot%20Images%20Blog.png?width=800&length=800&name=Hubspot%20Images%20Blog.png)](https://blog.bullseyelocations.com/increase-engagement-by-adding-location-images-to-your-locator) Engage Customers ## [Increase Engagement By Adding Location Images to Your Locator](https://blog.bullseyelocations.com/increase-engagement-by-adding-location-images-to-your-locator) Images add exciting content to your locator and serve multiple purposes. You can use images as badges to differentiate your dealers. Perhaps you have... [Read More](https://blog.bullseyelocations.com/increase-engagement-by-adding-location-images-to-your-locator) [![](https://blog.bullseyelocations.com/hs-fs/hubfs/Reports-1.png?width=800&length=800&name=Reports-1.png)](https://blog.bullseyelocations.com/how-to-find-actionable-insights-in-your-locator-data) Bullseye GA Reports ## [How to Find Actionable Insights in Your Locator Data](https://blog.bullseyelocations.com/how-to-find-actionable-insights-in-your-locator-data) Reporting looks impressive, doesn’t it? There is a certain wow factor in displaying graphs, statistics, and engagement metrics when you view... [Read More](https://blog.bullseyelocations.com/how-to-find-actionable-insights-in-your-locator-data) [![mapped network of icons representing international contractors using the same dealer locator](https://blog.bullseyelocations.com/hs-fs/hubfs/Blog%208%20-%20Thinking%20about%20expanding%20overseas%3F%20You%20need%20a%20dealer%20locator%20app.png?width=800&length=800&name=Blog%208%20-%20Thinking%20about%20expanding%20overseas?%20You%20need%20a%20dealer%20locator%20app.png)](https://blog.bullseyelocations.com/thinking-about-expanding-overseas-you-need-a-dealer-locator-app) Building Materials ## [Thinking About Expanding Overseas? You Need a Dealer Locator App.](https://blog.bullseyelocations.com/thinking-about-expanding-overseas-you-need-a-dealer-locator-app) Expanding a business internationally has certainly become more streamlined in recent years thanks to the ease of global connectivity. Advanced... [Read More](https://blog.bullseyelocations.com/thinking-about-expanding-overseas-you-need-a-dealer-locator-app) [![man seated at steering wheel using dealer locator app on mobile device to find nearby contractor](https://blog.bullseyelocations.com/hs-fs/hubfs/Blog%207%20-%20How%20dealer%20locator%20apps%20bridge%20the%20gap%20between%20online%20and%20offline%20retail.png?width=800&length=800&name=Blog%207%20-%20How%20dealer%20locator%20apps%20bridge%20the%20gap%20between%20online%20and%20offline%20retail.png)](https://blog.bullseyelocations.com/how-dealer-locator-apps-bridge-the-gap-between-online-and-offline-experiences) Building Materials ## [How Dealer Locator Apps Bridge the Gap Between Online and Offline Experiences](https://blog.bullseyelocations.com/how-dealer-locator-apps-bridge-the-gap-between-online-and-offline-experiences) Technology has given us endless ways to connect, but when it comes to marketing your building materials business, some approaches work better than... [Read More](https://blog.bullseyelocations.com/how-dealer-locator-apps-bridge-the-gap-between-online-and-offline-experiences) ← [1](https://blog.bullseyelocations.com) [2](https://blog.bullseyelocations.com/page/2) [3](https://blog.bullseyelocations.com/page/3) [4](https://blog.bullseyelocations.com/page/4) [5](https://blog.bullseyelocations.com/page/5) [→](https://blog.bullseyelocations.com/page/2) Bullseye [Why Bullseye?](https://www.bullseyelocations.com/why-bullseye) [Pricing](https://www.bullseyelocations.com/pricing) [Enterprise](https://www.bullseyelocations.com/enterprise) [Location Search](https://www.bullseyelocations.com/features-better-results) [SEO Local Pages](https://www.bullseyelocations.com/features-improve-customer-experience) [Lead Capture](https://www.bullseyelocations.com/features-support-dealers) [Events and Promotions](https://www.bullseyelocations.com/features-target-events-and-promotions) CMS/Integration [WordPress](https://www.bullseyelocations.com/wordpress-solution) [IVR](https://www.bullseyelocations.com/ivr) [Store Locator Widget](https://www.bullseyelocations.com/store-locator-widget) HELP [Knowledge Base](https://kb.bullseyelocations.com/) [API Documentation](https://api.bullseyelocations.com/) [Blog](https://www.bullseyelocations.com/blog) [Video Guides](https://www.bullseyelocations.com/video-guides) [Case Studies](https://www.bullseyelocations.com/casestudies) [Custom Locators](https://www.bullseyelocations.com/custom-locators) [For Developers](https://www.bullseyelocations.com/for-developers) [For Agencies](https://www.bullseyelocations.com/for-agencies) About Us [About Bullseye](https://www.bullseyelocations.com/about-bullseye) [Team](https://www.bullseyelocations.com/company/team) [Partners](https://www.bullseyelocations.com/partners) [Media Center](https://www.bullseyelocations.com/media-center) [Privacy Policy](https://www.bullseyelocations.com/privacypolicy) [Terms of Use](https://www.bullseyelocations.com/register/terms) [Contact Us](https://www.bullseyelocations.com/contact-us) CUSTOMER SUPPORT [1 (800) 606-1415](tel:+18006061415) COPYRIGHT 2000-2026 BULLSEYE LOCATIONS