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Fresh Ideas Blog

Location marketing strategies, checklists, and best practices

illustration of two workers chatting about their store locator for their online business at an environmentally friendly office with plants.
Dealer Locator Software

Using Dealer Locator Software to Build a More Sustainable Business

Today, leading businesses increasingly understand the importance of baking sustainability into all that they do. Not only does sustainability help...

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Blog

How to Implement Successful Locator Onboarding

When a company provides a locator which includes lead management and local pages, a successful program needs to go beyond just the technical...

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Building Materials

3 Types of Businesses that can Benefit from Local Pages

1. Building Materials Manufacturers Building materials manufacturers are an ideal group who can benefit from implementing local pages with their...

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Building Materials

How Bullseye can Help Craft Liquor Companies

Bullseye has worked with many craft liquor companies over the years. Bullseye is well equipped to address the unique needs that craft liquor locators...

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Blog

4 Counterintuitive Locator Approaches to Consider

At Bullseye, our motto is, your dealer locator page is the second most important page on your website (after the home page). If you sell through...

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Blog

5 Locator Mistakes to Avoid

Bullseye has been providing locator solutions for over 23 years. We’ve gained a lot of insight by witnessing some less than optimal implementations....

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Building Materials

10 Website Navigation Best Practices for Building Product Manufacturers

For the typical online consumer, a website’s structure is one of its most important features. When a site is easy to use, visitors can find what they...

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Building Materials

5 Video Marketing Tips for Building Materials Companies

Video has officially taken over the web. Stats gathered by Gitnux show the average internet user watches almost 7 hours of video content every week,...

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Dealer Locator Software

A Review of the Best Squarespace Store Locator Software

Congrats: you’ve given your multi-location business a chance to shine with a Squarespace website! The question, however: how are you getting...

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